LPGA Announces Zinus As Newest Official Marketing Partner
Zinus to become the Official Mattress of the LPGA Tour
DAYTONA BEACH, Fla., Feb. 23, 2021 – The Ladies Professional Golf Association (LPGA) announced today that Zinus Inc., the rapidly-growing global e-commerce mattress and furniture company, has been named an Official Marketing Partner with the designation as the Official Mattress of the LPGA Tour.
As an Official Marketing Partner, Zinus will be represented within the LPGA’s media landscape through in-broadcast features and a robust digital and social presence. In addition, LPGA Tour players will amplify their message through soon-to-be-announced ambassador relationships. Zinus is also focused on supporting the growth of the game through the LPGA*USGA Girls Golf program and will be presenting a Zinus-specific experience later this year at sites across the country.
“We are thrilled to welcome Zinus to the LPGA Partner Family,” said Kelly Hyne, the LPGA’s Chief Sales Officer. “Their global footprint mirrors the LPGA’s and provides an opportunity to talk about the comfort and inspiration of their products to a wide array of constituencies. We appreciate their support of vital initiatives to grow the game through the LPGA*USGA Girls Golf program and look forward to presenting a number of features on our LPGA platforms in the coming years.”
Zinus, a global direct-to-consumer mattress brand, is renowned for their expertly engineered mattresses and furniture that are infused with natural ingredients including green tea, olive oil, and charcoal, and are shipped directly to consumers’ doors.. With over 40 years’ experience in the home furnishings industry, Zinus creates well-designed, high-quality products packed full of features and benefits, all at affordable price points.
“As a global company, with operations spanning the U.S., Asia Pacific, and Europe, it was a natural fit to partner with the LPGA, whose members and fans can be found in more than 30 countries,” said Youn Jae Lee, CEO at Zinus. “Not only are we thrilled to support the world-class athletes of the LPGA, but we are honored to help empower the next generation of young women through the LPGA*USGA Girls Golf program. We’re delighted to join the LPGA Family and look forward to positively impacting the game for years to come.”
“At Zinus, our goal is to bring harmony to peoples’ homes around the world. For us, getting a good night’s sleep on a comfortable mattress is only one element of the equation. With the perfect combinations of premiere foams and fabrics along with natural infusions, our mattresses allow people to enjoy the best product for them, while still being affordably priced,” says Keith Reynolds, president at Zinus U.S. “We look forward to bringing this same harmony to LPGA athletes and fans, so they can find balance at home and on the golf course.”
About the LPGA
The LPGA is the world’s leading professional golf organization for women. Founded in 1950 and headquartered in Daytona Beach, Fla., the association celebrates a diverse and storied membership with more than 2,300 Members representing more than 30 countries. With a vision to inspire, empower, educate and entertain by showcasing the very best of women’s golf, LPGA Tour Professionals compete across the globe, while the Symetra Tour, the official development and qualifying tour of the LPGA, consistently produces a pipeline of talent ready for the world stage. Additionally, LPGA Professionals directly impact the game through teaching, coaching and management.
The LPGA demonstrates its dedication to the development of the game through The LPGA Foundation. Since 1991, this charitable organization has been committed to empowering and supporting girls and women through developmental, humanitarian and golf community initiatives, including LPGA*USGA Girls Golf, the LPGA Women’s Network and the LPGA Amateur Golf Association.
Follow the LPGA on its television home, Golf Channel, and on the web via www.LPGA.com. Join the social conversation at www.facebook.com/lpga, www.twitter.com/lpga and www.youtube.com/lpgavideo, and on Instagram at @lpga_tour.
Zinus is a rapidly growing e-commerce mattress and furniture company specializing in mattresses, bed foundations, platform beds, sofas, and loveseats, all shipped directly to customers’ doors. Innovation and customer satisfaction are at the forefront of its designs, and its people work hard to create pioneering products that enhance every part of the customer experience – from ease of purchasing to compact shipping packages and assembly instructions. To date, Zinus has inspired over 800,000 positive reviews from satisfied customers, including for their newest hybrid and spring mattress collection that combines high-value mattress designs with new innovations at affordable prices. For more information about Zinus, visit www.zinus.com.
Megan McGuire, LPGA, Tour Media Official
Megan.email@example.com; +1 (386) 405-1338
Chloe Canta, Zinus, Weber Shandwick
CCanta@webershandwick.com; +1 (916) 533-6261